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by Arthur A. Thompson Jr (Author), Margaret Peteraf Leon E. Williams Professor of Management (Author), John E Gamble (Author), A. J. Strickland III (Author)
Best Selling Strategy Title. Concepts Only Version. Set up a Custom Case pack using only the cases you\'d cover in your class using CREATE.
The 21st Edition continues its tradition of being a preeminently teachable text because of its mainstream content and balanced coverage of what every student needs to know about the managerial tasks of crafting and executing strategy and because the presentation of the material is engaging and clearly written.
Please see Key Differentiating Features listed below.
Paperback: 448 pages
Publisher: McGraw-Hill Education; 21 edition (February 16, 2017)
Language: English
ISBN-10: 1259899691
ISBN-13: 978-1259899690
