Book Title: Schlüsselwerke der Werbeforschung
Editors: Tino G.K. Meitz, Nils S. Borchers, Brigitte Naderer
DOI: https://doi.org/10.1007/978-3-658-36508-0
Publisher: Springer VS Wiesbaden
eBook Packages: Social Science and Law (German Language)
Copyright Information: Springer Fachmedien Wiesbaden GmbH, ein Teil von Springer Nature 2022
Softcover ISBN: 978-3-658-36507-3Published: 02 January 2023
eBook ISBN: 978-3-658-36508-0Published: 01 January 2023
Edition Number: 1
Number of Pages: XIV, 389
Number of Illustrations: 13 b/w illustrations