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by Michael Geringer Professor (Author), Jeanne M. McNett Assoc. Prof of Mgmt; Chair Bus Studies Dept (Author), Michael S Minor Chair Dept. of Management Marketing and International business (Author), Donald A Ball (Author)
The flexible and modular format and student focused features of International Business allows instructors to make the study of IB personally relevant for every student and empowers them to develop their global mindset. Make the study of international business personal
Paperback: 560 pages
Publisher: McGraw-Hill Education; 1 edition (August 31, 2015)
Language: English
ISBN-10: 1259317226
ISBN-13: 978-1259317224