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by John V. Thill (Author), Courtland L. Bovee (Author)
Develop business students’ professional communication skills
Following in the wake of the digital revolution and the advent of social media, business communication has been hit by yet another revolutionary change: the rise of intelligent communication technology. In this 13th Edition of Boveé and Thill’s Excellence in Business Communication , the most significant and recent technology-related changes affecting the business world are thoroughly discussed. Not to be forgotten, the text continues to emphasize the fundamental skills and principles of business communication. Featuring practical advice, time-tested processes, and real-world examples, Excellence in Business Communication is the premier text for honing and developing business students’ essential communication skills.
Publisher: Pearson
Print ISBN: 9780135227831, 0135227836
Edition: 13th
Copyright year: 2020
