Book Title: Celebrating the Past and Future of Marketing and Discovery with Social Impact
Book Subtitle: 2021 AMS Virtual Annual Conference and World Marketing Congress
Editors: Juliann Allen, Bruna Jochims, Shuang Wu
Series Title: Developments in Marketing Science: Proceedings of the Academy of Marketing Science
DOI: https://doi.org/10.1007/978-3-030-95346-1
Publisher: Springer Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: Academy of Marketing Science 2022
Hardcover ISBN: 978-3-030-95345-4Published: 30 June 2022
Softcover ISBN: 978-3-030-95348-5Due: 30 June 2023
eBook ISBN: 978-3-030-95346-1Published: 29 June 2022
Series ISSN: 2363-6165
Series E-ISSN: 2363-6173
Edition Number: 1
Number of Pages: XLIX, 598
Number of Illustrations: 12 b/w illustrations, 12 illustrations in colour