Book Title: B2B Customer Engagement Strategy
Book Subtitle: An Introduction to Managing Customer Experience
Authors: Daniel D. Prior
DOI: https://doi.org/10.1007/978-3-031-23409-5
Publisher: Palgrave Macmillan Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2023
Softcover ISBN: 978-3-031-23408-8Published: 04 April 2023
eBook ISBN: 978-3-031-23409-5Published: 03 April 2023
Edition Number: 1
Number of Pages: XV, 226
Number of Illustrations: 8 b/w illustrations, 1 illustrations in colour