Book Title: Key Developments in International Marketing
Book Subtitle: Influential Contributions and Future Avenues for Research
Editors: Saeed Samiee, Constantine S. Katsikeas, Petra Riefler
Series Title: JIBS Special Collections
DOI: https://doi.org/10.1007/978-3-031-17366-0
Publisher: Palgrave Macmillan Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2024
Hardcover ISBN: 978-3-031-17365-3Published: 13 March 2024
Softcover ISBN: 978-3-031-17368-4Due: 07 April 2024
eBook ISBN: 978-3-031-17366-0Published: 12 March 2024
Series ISSN: 2397-8775
Series E-ISSN: 2397-8783
Edition Number: 1
Number of Pages: XVI, 546
