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###-Book Description Begin-###
Readers gain a strong understanding of microeconomic principles with the hundreds of lively examples found in McEachern's MICROECONOMICS: A CONTEMPORARY INTRODUCTION, 11E. This book draws on familiar life experiences to help explain microeconomic concepts, choices, institutions, and events. Interesting case studies, the latest research findings, and focused examples offer genuine insight into how microeconomic principles work in today's world. A friendly writing style is enhanced by learning features that make the material clear and more direct. Understandable graphs and exhibits include captions that summarize key points, color-coded curves, and helpful labels for clarification. MICROECONOMICS: A CONTEMPORARY INTRODUCTION, 11E emphasizes how a solid understanding of microeconomics can enhance your professional and personal success.
Series: MindTap Course List
Paperback: 528 pages
Publisher: Cengage Learning; 11 edition (January 1, 2016)
Language: English
ISBN-10: 1305505530
ISBN-13: 978-1305505537
