Book Title: Building AI Driven Marketing Capabilities
Book Subtitle: Understand Customer Needs and Deliver Value Through AI
Authors: Neha Zaidi, Mohit Maurya, Simon Grima, Pallavi Tyagi
DOI: https://doi.org/10.1007/978-1-4842-9810-7
Publisher: Apress Berkeley, CA
eBook Packages: Professional and Applied Computing, Apress Access Books, Professional and Applied Computing (R0)
Copyright Information: Neha Zaidi, Mohit Maurya, Simon Grima, Pallavi Tyagi 2024
Softcover ISBN: 978-1-4842-9809-1Published: 29 December 2023
eBook ISBN: 978-1-4842-9810-7Published: 28 December 2023
Edition Number: 1
Number of Pages: VI, 340
Number of Illustrations: 63 b/w illustrations