Book Title: Sensory Marketing in Retail
Book Subtitle: An Introduction to the Multisensory Nature of Retail Stores
Authors: Arto Lindblom
DOI: https://doi.org/10.1007/978-3-031-47515-3
Publisher: Palgrave Macmillan Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2023
Softcover ISBN: 978-3-031-47514-6Published: 15 December 2023
eBook ISBN: 978-3-031-47515-3Published: 14 December 2023
Edition Number: 1
Number of Pages: XV, 237
Number of Illustrations: 30 b/w illustrations, 4 illustrations in colour